Yong hu sheng cheng nei rong, xin wen chang gui yu zhuan mei gong gong xing: yi Zhongguo nei di shi chang hua bao zhi "S bao" de "wang" ban wei li

近年来，中国内地市场化报纸纷纷开设"报网互动栏目"来常规性吸纳和利用网络用生成内容。本文试图对这一现象作出描述、分析和解释。本研究从新闻常规和新闻内容两个面向，对作为中国"报网互动栏目"范例的《S报》"网"版进行了考察。考察围绕以下问题展开："报网互动"栏目的新闻常规是什么？它与一般新闻常规有何异同？这些新闻常规是如何形成的，又发挥了怎样的作用？是否帮助"报网互动栏目"突破中国媒体在践行传媒公共性上的局限？为什么会出现这样的情况？以往对用生成内容、新闻常规以及传媒公共性三者关系的研究都主要产生于自由主义传统的社会。本研究将为此提供一个新的参照，其背景是像中国内地这样的非自由主义传统的社会。本研究通过对《S报》"网"版的考察发现，"网"版在吸纳用生成内容时因应出一定的以公共性为导向的新常规，这些常规主要存在于新闻生产的发现、选择、报道以及撤稿等环节。在这些常规的作用下，"报网互动栏目"重视吸纳与公共利益相关、尤其是与监督公权力相关的用生成内容，并在报道中彰显出鲜明的民间立场。但是，《S报》同时保留了既定的对传媒公共性具有破坏作用的新闻常规。这些新闻常规限制了"报网互动栏目"对传媒公共性追求，使其难以突破过往中国媒体在践行传媒公共性上的局限性。中国内地市场化报纸"报网互动栏目"所展示出的局限的公共性是国家、市场、新闻专业主义和互联网技术等多重因素共同作用的结果。其中，国家、市场、新闻专业主义均不同程度地发挥了促进和破坏传媒公共性的双面作用。因此，尽管互联网科技为传媒提供了提升自身公共性的可能性，但这种可能性在特定的权力结构中被消解。In recent years, market-driven newspapers in China have increasingly established the "Press-Internet Interaction Section [Baowang Hudong Lanmu]" to regularly incorporate user-generated content. This dissertation tries to describe, analyze, and explain this phenomenon. The study examines the news routine and news content of one exemplary section, "The Net Section" of S-News. The exploration focuses on the following questions: What is the news routine in this "Press-Internet Interaction Section"? Is it different from established newspaper routines? How is it formed? How does it work? Does the news routine promote the publicness of the news content? And why? So far most existing literature on this topic examines cases in societies with liberal traditions of news-making. This study provides a new point of reference in the contexts of societies outside the liberal traditions such as in China.This study finds that S-News has established several new public-oriented routines to appropriate the user-generated content. Meanwhile, the newspaper also retains some established routines that threaten the publicness of media. These two types of news routines make the news content of "Press-Internet Interaction Section" only show limited publicness as other Chinese media.The performance of "Press-Internet Interaction Section" is the result of a confluence of factors. The factors include the state, the market, the journalistic professionalism and the Internet. Except the Internet, all three other factors construct and destruct the publicness of media to varying degrees. As a result, the possibility provided by the Internet to increase the publicness of media has been minimal within established power structures.Detailed summary in vernacular field only.Detailed summary in vernacular field only.Detailed summary in vernacular field only.張偉偉.Thesis (Ph.D.) Chinese University of Hong Kong, 2014.Includes bibliographical references (leaves 265-283).Abstracts also in English.Zhang Weiwei